OurMandate
Our mandate is to facilitate the growth of the horticultural sector, particularly focusing on the production, marketing and value chain development activites for fruits and vegetables
FPDA is mandated to focus on information dissemination on fruit and vegetable production, identification of constraints to industry growth, to assist with technical information, to provide advice on improving the fruit and vegetable industry and help PNG achieve self-sufficiency in production and processing.
Our Services
We provide capacity building and agribusiness advisory services for female and male farmers, farming households, and communities in Papua New Guinea.
Capacity Building for Smallholder Farmers and Households
We build capacity for smallholder farmers to move from the subsistence way of farming to commercial scale operations
Certified Seed Potato Production and Distribution
We provide certified seed potato by establishing reliable seed distribution systems from the lab to multiplication sites
Market Oriented Training & Extension Services
We deliver market oriented training and extension services by developing model farms and linking farmers to markets
Developing Plans for Farms and Agribusinesses
We develop farm and agribusiness plans for smallholders and communities
Designing and Managing Projects for Districts
Design and managing impact projects for provinces, districts and communities
Value Chain Analysis and Development Strategies
Value chain analysis and developing strategies for improvement
Key Programs
Major programs, projects and functional units
Village Extension Worker Program
An innovative agriculture extension model
The Village Extension Worker (VEW) program is an innovative agriculture extension model, developed by FPDA in 1998. FPDA uses this model to effectively deliver extension and agribusiness advisory services. It continues to increasingly advocate market-driven extension approaches to meet market requirements consistently.
The key to the VEW program's success is its dedicated VEWs, who gather and share vital production and market information with local farmers. FPDA emphasizes a market-driven extension approach, highlighting its commitment to meeting consistent market demands.
The program's main objective is to enhance capacities through hands-on, field-based learning and expertise transfer at model farms. This ensures the effective sharing of farming skills, empowering farmers with the necessary knowledge.
Program Manager
Lonica Aris
Partnerships & Collaborations
Sharing resources and working in partnerships with chain players and other development partners can achieved positive and synergised results. That is the power of collaborative work, harnessing strengths other partners have to achieve one’s goals. FPDA pursues strategic partnerships, collaborations and sharing of resources as a key strategy to achieve its goals.
Continuous consultations with industry players is an integral part of FPDA’s operations as industry issues are big and therefore needs concerted effort from all key stakeholders to address these issues. It is, in this regard that all future undertakings by FPDA to deliver for the horticulture industry will be through establishing appropriate partnerships and collaborations.
Supermarkets & Retailers
RH Hypermart, Boroko Foodworld, Papindo, CPL, Andersons Foodland
Non-Government Organisations
Oxfam, CEFI, Care International, World Vision
Government Departments
Department of National Planning, DAL, NARI, NAQIA, NISIT, Finance & Treasury
Development Partners
NZAid, AusAid, IFAD, ACIAR, IFC, FAO, World Bank, JICA, EU
The power of collaborative work by harnessing the strengths of partners can effectively achieve shared goals.
Photo Credit: Glenh, Unsplash.comDistrict & Provincial Governments
Pomio DDA, ENB Province, EHP Province, Kundiawa Gembolg DDA
Transporters
Consort, Bismark Shipping, Air Niugini, PNG Air
Input Suppliers
Brian Bell, Farmset, Chemica
Catering Companies
Eurest, IPI, NCS, The Alliance
Strategic Plan
2010-2030
The FPDA Strategic Plan 2010-2030 is a comprehensive roadmap designed to elevate Papua New Guinea's fresh produce industry through sustainable development, capacity-building, and enhanced market access. It focuses on empowering smallholder farmers, promoting agribusiness, and integrating innovative practices to boost productivity and resilience. The plan aligns with national development objectives to improve food security, stimulate economic growth, and uplift rural communities, ensuring that PNG’s agricultural sector remains vibrant, competitive, and inclusive for the long term.
A strategy to scale production and supply is to mobilise and supply units to attain economies of scale through innovations in technology, resourcing and cooperative ventures.
Photo Credit: Glenh, Unsplash.comThematic Program Areas
FPDA’s organisational purpose will be achieved through delivery of six corporate level outputs. These outputs inform and are equated to the six Thematic Program Areas (TPA's) and their corresponding objectives, indicators and strategies.
TPA 1: Productivity Improvement
The objective is to improve and sustain productivity along the entire value chain of fresh produce.
Objective: Improved and sustainable productivity along the value chain
Indicators: Enhanced efficiencies along the value chain; reduced production costs of horticultural products and services; enhanced natural resource base; resilient institutions and labour markets; competent and continuously learning actors.
Strategies: Optimize resource utilization and sustainability through targeted research, extension, capacity building and brokering relationships.
TPA 2: Scaling of Production and Supply
The goal is to achieve competitive production and supply on a larger scale.
Objective: Competitive scale of production and supply
Indicators: Enhanced efficiencies along the value chain; reduced production costs of horticultural products and services; enhanced natural resource base; resilient institutions and labor markets; competent and continuously learning actors.
Strategies: Optimize resource utilization and sustainability through targeted research, extension, capacity building, and brokering relationships.
TPA 3: Marketing Systems
This aims to establish vibrant, efficient, and effective marketing systems for fresh produce
Objective: Vibrant, Efficient, and Effective Marketing Systems
Indicators: Enhanced efficiencies along the value chain; reduced production costs of horticultural products and services; enhanced natural resource base; resilient institutions and labor markets; competent and continuously learning actors.
Strategies: Optimize resource utilization and sustainability through targeted research, extension, capacity building, and brokering relationships.
TPA 4: Information Management, Communication & Outreach
The objective is to ensure effective management of information, communication, and outreach activities related to the fresh produce industry.
Objective: Effective Information Management, Communication and Outreach
Indicators: Enhanced efficiencies along the value chain; reduced production costs of horticultural products and services; enhanced natural resource base; resilient institutions and labor markets; competent and continuously learning actors.
Strategies: Optimize resource utilization and sustainability through targeted research, extension, capacity building, and brokering relationships.
TPA 5: Enabling legal and policy environment
This TPA seeks to influence the creation of an enabling legal and policy environment for industry.
Objective: Enabling Legal and Policy Environment Influenced
Indicators: Enhanced efficiencies along the value chain; reduced production costs of horticultural products and services; enhanced natural resource base; resilient institutions and labor markets; competent and continuously learning actors.
Strategies: Optimize resource utilization and sustainability through targeted research, extension, capacity building, and brokering relationships.
TPA 6: Institutional Capacity Strengthening
The goal is to enhance the capacity of FPDA, and other institutions involved in the horticulture industry.
Objective: Enhanced Capacity of FPDA and other Horticulture Industry Institutions
Indicators: Enhanced efficiencies along the value chain; reduced production costs of horticultural products and services; enhanced natural resource base; resilient institutions and labor markets; competent and continuously learning actors.
Strategies: Optimize resource utilization and sustainability through targeted research, extension, capacity building, and brokering relationships.